Privacy Policy

Firstline Automation LLC. Last updated September 25, 2026.

Firstline provides Firstline Desk (we handle inbound texts, booking, and follow-ups) and missed-call text-back software for businesses.

What we collect

Business contact information (name, phone number, email, business address, line type) when you talk with us, start a trial, or become a customer. If you use the service, we also process the phone numbers and message contents needed to send and receive the missed-call texts.

Our website uses Cloudflare Web Analytics to count page visits and measure page speed. It does not use cookies.

How we use it

To set up and run the text-back, reply to you, bill the plan you chose, and support your account. We do not use customer mobile numbers for our own marketing.

Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes.

Who sees messages

Carriers and Twilio process messages so SMS can be delivered. We do not sell phone numbers. On Firstline Desk, Firstline reads and answers those texts so we can book and follow up. On software, your shop reads and answers the customer texts.

Texts

Text STOP to opt out. Text HELP for help. Message and data rates may apply. Consent for a missed-call text comes from the person calling your business; they can opt out any time.

Message frequency varies. If we miss your call to our demo line, (501) 512-2942, you get one text, and we send more only when you reply. How texts from Firstline’s demo line work: Text messages.

We do not share, sell, rent, or transfer mobile phone numbers, text messaging opt-in data, or consent to any third party or affiliate for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.

Questions

Firstline Automation LLC, 701 South St., Ste 100, Mountain Home, AR 72653. hello@firstlineautomation.net. Talk to us: (501) 408-2608.